Betclic & GBC Team
About the company
Betclic was founded in 2005 by a French entrepreneur and is now part of the Betclic Everest Group, which also owns the brands Bet-at-home, Expekt, Everest, and Monte Carlo Casino. Group companies are located in London, Paris, Rome, Malta, and Gibraltar.
Betclic needed a single database for 44 domains in 11 different languages to store information about more than 1 million customers. The client also wanted to enable high performance B2C support in all countries across all channels including websites, online chat, phone, and email.
GBC launched a solution for Betclic in 3 months with a quick start and adoption by 200 users at once. Betclic benefited from the implementation of Live Agent with customized pre-chat and post-chat forms in all languages/domains. The new system integrated all company sites and customer data and included phone system and email integration.